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Ethiopia's premier trade show prepares to kick off this April

The 2025 Hortiflora Expo is anticipated to surpass 2023’s event, with even more exhibitors and larger booths showcasing a broader array of flowers and fresh produce. (Image source: HortiFlora)

The next edition of Ethiopia’s premier international horticulture and floriculture trade fair 'HortiFlora' has been announced and is set to take place from 1-3 April 2025

The previous event, held in 2023, concluded with strong outcomes for both exhibitors and attendees, marking a significant return after a four-year hiatus. Nearly 100 companies participated, drawing a robust turnout of international buyers eager to explore Ethiopia’s offerings for export.

The 2025 Hortiflora Expo is anticipated to surpass 2023’s event, with even more exhibitors and larger booths showcasing a broader array of flowers and fresh produce.

Additionally, with the Ethiopian Birr now a free-floating currency, Ethiopian exports have gained a competitive edge, enhancing the country’s appeal as a business destination. This currency shift is expected to draw even more international buyers next April, eager to source high-quality fresh flowers and produce from Ethiopia.