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Innovation Hub for Healthy food to make its debut at Macfrut 2024

In collaboration with the University of Bologna, DISTAL, the Food Science Campus in Cesena, and the Centre for Industrial Agrifood Research, the Innovation Hub For Healthy Food is all set to make its debut at Macfrut 2024, scheduled to be held from 8-10 May at the Rimini Expo Centre in Rimini, Italy

Focussing mainly on innovative fruit and vegetable products as well as the processes involved in their production, the exhibition will also include themed workshops and demonstration activities carried out by internationally renowned researchers and innovative companies in the sector. 

As part of the programme, there will be in-depth sessions on emerging cutting-edge and environmentally-friendly processing technologies, as alternatives to traditional thermal treatments, for the preparation of products such as fresh and minimally processed juices/extracts, fruit and vegetable snacks, advanced fresh-cut produce, and vegetable creams made through precision fermentation, with a special focus on the opportunities available to companies in the sector to implement innovative and competitive projects regarding these topics, both in Italy and abroad. 

The exhibition intends to provide a tangible response to the needs of consumers who are becoming more conscious of healthy eating and are looking for new healthy products. Many leading companies in the healthy food sector, whose products are proving more and more to be viable alternatives to conventionally processed foods, have confirmed their participation.

For more information, visit: https://www.macfrut.com/en/