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STEYR tractor wins product design award

The Red Dot Design Award, one of the world’s largest design competitions, has recognised the STEYR Terrus CVT tractor as a winner in the ‘Product Design’ category

CNH Steyr The Red Dot Label has become established internationally as one of the most sought-after marks of quality design products, such as the Terrrus CVT tractor/ (Image source: CNH Industrial)

STEYR is a regional agricultural brand of CNH Industrial, the American-Italian Agricultural machinery company. The company has been awarded the 2022 Red Dot Design Award for its Terrus CVT Tractor, the latest in a series of accolades for this vehicle.

The award is determined by an international design jury who, this year, evaluated a record number of international entries from companies and design studios. As a winner in the ‘Product Design’ category, the Terrus CVT will feature in the next edition of the Red Dot Design Yearbook.

According to STEYR, the new Terrus CVT tractor combines tasteful style elements and function, blending a b rugged exterior design with premium interior features focused on operator comfort and ergonomics. In the cab, a passenger seat can also serve as an office table and the all-new Multicontroller III armrest is customisable to user preference or application requirements, making operation more intuitive, more enjoyable, and ultimately more productive.

 


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