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Visitors will explore how horticulture can embed sustainable business practices. (Image credit: IPM ESSEN)

Event News

From 27 to 30 January 2026, Messe Essen will once again become the beating heart of the global green industry as it hosts IPM ESSEN 2026.

The world-leading trade fair will bring together the entire horticultural value chain, offering a comprehensive look at plants, technology, floristry, garden features and the emerging trends shaping the horticultural future. This upcoming edition places strong emphasis not only on new products, but on the strategic transformation of the industry itself.

Visitors will explore how horticulture can embed sustainable business practices, harness the growing influence of artificial intelligence, captivate modern consumers and attract the skilled professionals and young talent the sector urgently needs. As Oliver P. Kuhrt, CEO of Messe Essen, explains, “IPM ESSEN is the place where the green sector collectively tackles global challenges – in a practical, international and inspiring way. Our visitors experience not only trends but also viable solutions – from climate-resilient plants and new training concepts to sustainable technology.”

With around 1,400 exhibitors from 45 countries expected, the fair will serve as a major platform for ordering, networking and knowledge-sharing. Familiar industry leaders such as Florensis, Scheurich, Soendgen Keramik and Koopman International will return, showcasing the innovative products and services that continue to shape international horticulture. As in previous years, the exhibition grounds will be fully occupied and clearly organised by theme, ensuring smooth navigation for professional visitors.

The plant halls will display the sector in all its diversity—from perennials and young plants to herbs, balcony plants and cut flowers. A core focus will be plants that can withstand the realities of climate change, including drought-tolerant and heat-resistant species. Hall 2 will welcome the Gardener Forum, offering expert lectures on production, marketing and technology. A new highlight, the Wood Arena in Hall 7, will explore future-proof tree assortments for cities, forests and private gardens, alongside biodiversity-enhancing hedges. Messe Essen will also host the Green Cities Europe Award for the second year, celebrating impactful urban greening projects. Additionally, the Landgard Order Days | Spring Edition return in Hall 1A, providing a compact, inspiration-filled ordering platform.

Technology remains central to the future of horticulture, and IPM ESSEN 2026 will showcase cutting-edge solutions in automation, digitalisation and resource efficiency. The Horticultural Technology Innovation Center in Hall 4 will present forward-looking approaches to energy saving, water optimisation and logistics. The Cannabis.NET special area, led by the University of Hohenheim, will give insight into scientific developments in cannabis research. Hall 4 will also host the Horticultural Information Center, featuring practical demonstrations on peat-free substrates, biostimulants and novel cultivation techniques, and will present the IPM Novelties Showcase, awarding the top plant innovations on the first day.

Country pavilions from across Europe, Asia and the Americas will highlight global expertise and trade opportunities, with participation from Turkey, France, Denmark, Italy, the UK, Poland, Portugal and Israel. A stronger focus on the next generation will be seen through Training Day, the Careers + Future Forum, and the debut Young Entrepreneurs Day, featuring a keynote by musician and entrepreneur Joey Kelly.

Alongside the fair, the Congress Center Essen will host the BdB seminar and the “GaLaBau Outlook” congress, offering professional insight into urban greening and landscape architecture.

An AGRA-led matchmaking platform designed to connect agribusinesses with investors and financiers. (Image credit: AGRA)

Poultry

The Poultry Futures Forum 2025 has officially opened in Lusaka, marking a pivotal moment for Southern Africa’s ambition to build stronger, more resilient poultry value chains.

Led by AGRA under the Southern Africa Poultry Initiative (SAPI), the Forum calls for a decisive shift from fragmented national interventions to a unified regional strategy. AGRA stressed that coordinated action is essential to boost production, reduce feed costs, enhance climate resilience and unlock deeper private sector investment while championing innovation and the leadership of young entrepreneurs.

The event has drawn an influential mix of stakeholders, including SADC government representatives, commercial poultry businesses, grain processors, researchers, financiers and agri-preneurs. Their shared goal is to accelerate practical, cross-country collaboration to resolve the structural challenges that continue to hold back the growth of the poultry industry.

This year’s Forum builds on the outcomes of the inaugural meeting held in Dar es Salaam in 2024, where delegates agreed on the need for a shared regional roadmap. Over the past year, several countries have made meaningful progress by aligning national action plans with the overarching regional poultry agenda, showing growing commitment to collective development.

In his opening message, AGRA Board Chair, H.E. Hailemariam Dessalegn, highlighted the momentum already taking shape, stating: “Over the past year, we have seen encouraging momentum. Several countries have developed national poultry action plans. Youth entrepreneurs are bringing new digital solutions to production and marketing. Most notably, we have launched the Poultry Feed Accelerator Grand Challenge – a direct response to the number one constraint identified by producers across our region: the high and volatile cost of feed. This initiative invites innovators, researchers and investors to present breakthrough ideas that can lower feed costs while improving quality and sustainability.”

True to its mission of inclusive growth, the Forum places young people and women at the centre of its agenda. A dedicated Youth Poultry Forum and Innovation Pitch provides a platform to showcase emerging entrepreneurs whose innovations are addressing key industry challenges from feed technology and disease control to climate resilience and market access. AGRA aims to spotlight these rising leaders who are shaping a more dynamic and competitive poultry sector across the continent.

Peter Kapala, Zambia’s Minister of Fisheries and Livestock, said, “The government of Zambia has prioritized poultry development under the eighth National Development Plan (8NDP) and the Comprehensive Agriculture Transformation Support Programme (CATSP), in alignment with the Comprehensive Africa Agriculture Development Programme (CAADP). Zambia takes pride in its position as a regional leader, particularly in the export of day-old chicks and specialty birds such as quails. The government is committed to creating an enabling environment to strengthen the domestic and regional poultry market, safeguard local producers, and promote value addition. This commitment includes: inclusive policies that empower smallholder farmers, women, and youth, improved access to quality feed, veterinary services, and climate-smart practices, promotion of affordable technology and digital advisory services.”

Throughout the Forum, discussions will explore opportunities for greater private sector collaboration, particularly in expanding regional feed manufacturing capacity and reinforcing input supply chains. Delegates will also examine how climate-resilient production systems and improved disease management strategies can support long-term sector sustainability. These include new genetics and animal health solutions designed to strengthen productivity even under climate stress.

SAPI Technical Lead Alexander Stewart, said, “The Poultry Futures Forum high-level discussions and working sessions are focused on aligning policy and regulatory frameworks to improve cross-border trade and market integration across SADC. Through this coordination, the partners aim to help countries draft and refine national poultry action plans that align with regional goals for food security and economic growth.”

A major highlight of the event is the Deal Rooms, an AGRA-led matchmaking platform designed to connect agribusinesses with investors and financiers. These sessions aim to accelerate enterprise growth across the value chain from feed production and processing to cold chain logistics and packaging ultimately supporting a more competitive and sustainable poultry sector for the region.

Africa’s future lies not in isolated interventions but in a cohesive, interlinked agricultural framework. (Image credit: AAII)

Agriculture

The African Agri Investment Indaba, held last week, shifted the continent’s agricultural conversation from individual innovations to a far more ambitious and unified vision.

Rather than celebrating isolated breakthroughs, the event framed African food security as dependent on an integrated technological ecosystem one where drones, circular bio-economies and intelligent infrastructure operate as interconnected components of a resilient agricultural system.

The dialogue quickly moved beyond the familiar question of what each technology could achieve. Instead, speakers explored the transformative potential unlocked when these tools work in concert. Gerrit van Rensburg of SkyFarmers opened the discussion by demonstrating how modern agricultural drones had evolved far beyond aerial spraying. These machines now collect granular, real-time data that identifies precisely where interventions are needed. He argued that such information forms the essential “foundational layer” of every smart and responsive farm.

Building on this, Gerald Nel of Grüner and FARA presented how that data could power the Integrated Bio-Circular Networks Africa (IBNA). Within this model, predicted crop residues and agricultural waste cease to be by-products. Instead, they become vital resources converted into renewable energy and organic fertiliser that feed back into farms and processing centres. This closed-loop system illustrated how data-driven production and circular resource use reinforce one another.

The system’s environmental benefits were then linked directly to financial opportunity. Sabrina Basson of EmitiQ explained how regenerative practices, supported by precision insights and circular processes, contribute to measurable carbon sequestration. She showed that these gains allow farmers to access carbon markets, effectively turning improved soil health into a new revenue stream. This, she noted, creates a powerful economic rationale for adopting sustainable farming practices.

Yet improved production meant little without safeguarding harvests. Bühler’s Marco Sutter highlighted the next critical step: smart storage solutions capable of drastically reducing post-harvest losses. With nearly 30% of Africa’s grain historically wasted after harvest, his presentation underscored how intelligent silos able to detect spoilage, pests and mycotoxins protect the value created throughout the farming cycle.

Finally, Roble Sabrie of the FAO brought the conversation full circle by linking technological progress to trade and food access. He emphasised that even the most advanced farming systems depend on reliable transport routes. Efficient pathways such as the Lobito Corridor, he explained, are essential: “Corridors are the circulatory system,” he said, “moving healthy produce from robust agricultural hearts to hungry markets.” Cutting logistics costs by nearly half, these corridors ensure that the gains made on farms reach regional consumers and global markets.

By the close of the Indaba, one message was unmistakable: Africa’s future lies not in isolated interventions but in a cohesive, interlinked agricultural framework. This vision where precision data enables circular economies, environmental gains are monetised, production is protected by intelligent storage, and goods travel efficiently to market offers investors a compelling, systemic opportunity. It promises an agricultural transformation that is resilient, competitive and genuinely future-ready.

Case IH presenting models from the compact Quantum range right through to the powerful Optum.(Image credit: Case IH)

Machinery & Equipment

Case IH is set to make a strong impression at Agribex 2025 in Brussels, highlighting its commitment to Belgian farmers with a full display of innovative tractors, advanced precision technology, and next-generation equipment.

Taking place from 3–7 December, the exhibition will see Case IH presenting models from the compact Quantum range right through to the powerful Optum, ensuring every farming sector is represented. Visitors to Hall 6, Stand 6200, will also witness the Belgian debut of the refreshed 100–117hp Farmall C tractors.

The latest Farmall C line-up has been updated with customer-focused features, offering a choice between the familiar 24F/24R ActiveDrive 2 transmission or a new 12F/12R ManualDrive option, equipped with a clutchless electronic power shuttle. For specialist tasks, operators can add eight creep speeds, expanding the range to 20F/20R. Both transmissions now benefit from the ActiveClutch brake-to-clutch system, designed to improve ease of control, especially during intensive loader work. Supporting this, Case IH’s new factory-fitted L635 mechanical self-levelling front loaders provide an impressive 2.0t lift capacity and reach of 3.8m.

A major attraction will be the Puma 185, representing the newly introduced generation of Puma tractors. Featuring contemporary styling, improved front axle suspension and tighter turning capability, it brings enhancements across transmission performance, braking efficiency and rear implement connectivity. The stand will also showcase a Puma 220, equipped with dual narrow wheels, tyres and a central tyre inflation system supplied by Gruva designed specifically for the needs of root crop growers.

Case IH’s presence continues with the compact Farmlift 626 telescopic handler, capable of lifting 2.6t to 6.0m, and the RB456 Rotor Cutter baler, known for producing high-density variable-chamber bales up to 1.65m with either 13 or 25 knives. The brand will also engage visitors through special initiatives. “We’ll also have a special focus for Ladies’ Day on Thursday, December 4,” said Matthias Claerbout, Marketing Manager Benelux for Case IH.

“This initiative underscores our dedication to shaping a future where women in agriculture thrive – empowering them with technology, and opportunities to lead the industry forward. In addition, we are supporting the Workshop Live project from Thomas More school, providing Case IH machines for live workshop activities by students, underlining our belief in the next generation of engineers.”